Özet:
Today, acting as a traditional organization is not enough to survive in the
marketplace. Organizations have to create new business models and new
management models to differentiate themselves from their competitors. They have to
innovate in order to adapt with the new path of doing work.
The critical role of management on the creation of an internal environment which
fosters organizational innovativeness has been the main emphasis in many studies.
Despite of the changing conditions introduced to the contemporary business
environment, most organizations are still using the same old practices and adopting
the same old principles while designing their management models. Therefore, it is
suggested that current management models should be reinvented through combining
and smartly choosing the management principles in accordance with the company’s
organizational objectives to fit to the new competitive environment.
Following this vein of thought, the main purpose of this study is to explore the
relationship between four generic management models; namely; discovery model,
quest model, science model, and planning model; and organizational innovativeness
dimensions; namely, product, market, process, behavioral, and strategic
innovativeness. The framework is discussed with reference to the management
models suggested by Julian Birkinshaw. In the following sections, first a literature
review of the “Management Models” framework and the concept of Organizational
Innovativeness will be presented, then the relationship between the four management
models and the organizational innovativeness are explained within a conceptual
model and then hypotheses are developed.
In the last section of the study, a research on the relationship discussed is put forth.
This research had been carried out with the firms of Yıldız Technical University’s
Teknopark through a questionnaire. As a result of the research, findings supported the view that management models play a significant role in fostering the emergence of organizational innovativeness.
